Samasys SmartLab – Innovation at the Heart of What We Do

We design, test, and deploy digital solutions that transform payroll, social compliance, and operational efficiency across North Africa.

The SmartLab Spirit

Step into our quiet workshop, where innovation takes shape through deliberate, precise gestures—

TO ANALYZE, TO UNDERSTAND, TO ASSEMBLE, TO SIMPLIFY.

We move like system artisans, guided by clarity and endless curiosity. Every process we touch becomes lighter, smoother, more balanced — a subtle yet determined way of making business a more beautiful experience.

Why SmartLab?

SmartLab is Samasys’ innovation hub, dedicated to rethinking our workflows, digitizing our business processes, and building solutions tailored to an international, multi-stakeholder environment.

Developing tools that strengthen
operational performance
Digitizing interactions
with our global partners
Designing targeted micro-solutions
to address real business needs
Streamlining payroll outsourcing
through intelligent workflows

Our LegitimacyA technology-driven culture from day one: at Samasys, technology has never been an add-on — it is part of our DNA.

  • The outsourcing business demands structure, automation, and operational coherence.
  • Our current leadership team is made up of innovation-oriented profiles, each with experience in digital transformation, automation, or process optimization.
  • Our CEO has always carried the ambition to design working systems — not simply execute tasks.
  • Our core expertise spans HR, social compliance, and payroll, we understand operational friction points from the inside, allowing us to build solutions that address real, concrete needs.

The result:
Samasys is not just a service provider. Samasys becomes a designer of operational solutions — built on real field experience.

Our Innovation MethodologyA pragmatic innovation approach, grounded in real operational needs.

1. Business Need Analysis

We always start from the field: workflows, pain points, regional constraints, and partner expectations.

Goal: understand before designing

2. Technological Adaptation

We identify the technology best suited to the context: automation, OCR, APIs, connectors, no-code tools, mini-apps, integrations…

3. Design & User Experience

We model workflows, structure the user journey, and shape solutions to ensure fluidity, clarity, and long-lasting adoption.

4. Agile Prototyping (Scalable Technology)

We build a fast, modular prototype that can be tested from the very first weeks.

5. Internal Testing + Client Pilot

A two-step validation: internal quality checks, then real-world testing with regional and international clients before wider rollout.

6. Deployment + Business Support

We deliver training, documentation, business support, and continuous improvement to guarantee smooth and sustainable adoption.

Our Innovation Areas

PAYROLL WORKFLOW AUTOMATION

ONBOARDING DIGITALIZATION FOR MULTINATIONALS

AUTOMATION OF RECURRING HR TASKS

OCR & INTELLIGENT PAYSLIP DISTRIBUTION

INTERNAL ORGANIZATION TOOLS DEVELOPMEN

COLLABORATIVE PARTNER PORTALS – AFRICA REGION

HR & PAYROLL MICRO-APPLICATIONS ACCORDING TO CLIENT NEEDS

PROCESS ENGINEERING FOR EOR & GLOBAL PAYROLL PROVIDERS

Let’s co-create solutions that will transform your HR & Payroll operations!

Whether you are an HR firm looking to develop micro-SaaS SIRH solutions, or a company aiming to optimize your Payroll, Onboarding, or Compliance workflows, SmartLab supports you in building tailor-made tools. Together, we combine your real-world experience with our domain expertise to design collaborative, efficient processes adapted to your needs.